Privacy Policy

Last updated: 01/11/2025

Formulr Marketing (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.formulrmarketing.co.uk (the “Site”), contact us, or use our services.

We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws worldwide.

1. Who We Are

Formulr Marketing ™ is a marketing and digital communications agency based in the United Kingdom.

Business name: Formulr Marketing
Website: www.formulrmarketing.co.uk
Email: lucy@formulrmarketing.co.uk

Formulr Marketing is the data controller responsible for your personal data.

2. Information We Collect

We may collect and process the following types of personal information:

Information you provide to us directly

Name, email address, phone number, and company name
Enquiry or message details submitted through contact forms
Marketing preferences and communication consent
Any other personal information you choose to share with us

Information we collect automatically

IP address, browser type, operating system
Referring website or source
Pages viewed, time spent on our site, and other usage data
Cookies and similar technologies (see Section 7 below)

Information from third parties

We may receive personal data from analytics providers (e.g., Google Analytics), advertising networks, or social media platforms if you interact with our content.

3. How We Use Your Information

We use your personal data to:

Respond to your enquiries and provide our services
Manage our relationship with you or your organisation
Send you marketing communications (only if you have opted in)
Improve our website, marketing, and user experience
Comply with legal obligations and protect our rights

We will only use your data where we have a lawful basis, including:

Consent (e.g., for email marketing)
Contractual necessity (e.g., to provide a service)
Legitimate interests (e.g., improving our business or website)
Legal obligation (e.g., to comply with tax or regulatory requirements)

4. How We Share Your Data

We do not sell or rent your personal data.

We may share your information with:

Trusted service providers (e.g., website hosting, analytics, or email services)
Professional advisors (e.g., accountants, legal counsel)
Regulators, authorities, or law enforcement (where legally required)

All third-party service providers are required to handle your data securely and in accordance with applicable data protection laws.

5. International Transfers

Your personal data may be transferred and stored outside the UK or European Economic Area (EEA).
When this happens, we ensure appropriate safeguards are in place, such as:

Adequacy decisions by the UK Government or European Commission, or
Standard Contractual Clauses approved by relevant authorities.

6. Data Retention

We keep your personal data only for as long as necessary to:

Fulfil the purposes for which it was collected, or
Comply with legal, accounting, or reporting obligations.

When no longer needed, your personal data will be securely deleted or anonymised.

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve functionality, analyse traffic, and personalise your experience. You can manage or disable cookies through your browser settings. For more information, please see our Cookie Policy.

8. Your Rights

Under data protection law, you have the following rights:

Access – Request a copy of your personal data.
Correction – Ask us to correct inaccurate or incomplete data.
Erasure – Request deletion of your personal data where appropriate.
Restriction – Ask us to limit how we use your data.
Data portability – Receive your data in a structured, machine-readable format.
Objection – Object to processing based on legitimate interests or direct marketing.
Withdraw consent – Where we rely on your consent, you can withdraw it at any time.

To exercise these rights, contact us at lucy@formulrmarketing.co.uk

If you are based in the UK, you also have the right to complain to the Information Commissioner’s Office (ICO): www.ico.org.uk

9. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration.

However, no online transmission or storage system is 100% secure, and we cannot guarantee absolute security.

10. Links to Other Websites

Our Site may contain links to other websites not operated by us.
We are not responsible for the content or privacy practices of those sites, and we encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website, with the revision date shown at the top.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or your personal data, please contact us at:

Formulr Marketing
Email: lucy@formulrmarketing.co.uk
Website: www.formulrmarketing.co.uk